Enrich your design: leaflet printing from Solopress

Showing posts with label Graphic Design. Show all posts
Showing posts with label Graphic Design. Show all posts

29 April 2013

The Mercedes Logo: A Simple Depiction of Dominance

The three pointed star has become a well-known symbol, a visual representation of the embodiment of class that all Mercedes vehicles ooze. But where did it come from?

The three points initially stood for the three methods of travel. That is land, sea and air. Upon the Daimler and Benz merger the three pointed star became encompassed in a circle, and the Mercedes-Benz logo as we know it today was born.

The colour silver also has a strong tie to the Mercedes brand. This dates back to 1934 in Nurburgring, when Mercedes entered their first grand prix. The vehicle was just a little over the weight limit so the Mercedes engineers spent the night sanding off the paint and stripping the car back to its original colour. This car went on to be better known as “The Silver Arrow”.

The beginnings of the Mercedes-Benz company was formed back in 1926, although the origins can be traced right back to 1886 and Karl Benz patent Motorwagen.

Gottlieb Daimler and Wilhelm Maybach formed the company after merging with Benz & Cie. The name Mercedes was chosen after one of Maybachs daughters.

Written by Hayley Reeve on behalf of Service 4 Service, offering approved Mercedes Service Southend, Essex.

23 April 2013

BMW Logo Origin Myth Debunked

When searching for the origins of BMW's logo you will no doubt come across the common myth that it was based on the propellers/ air screws of their aircraft (the white part of the logo) cutting through the sky (the blue part of the logo).

We say myth because since this presumption, which originated from a 1929 BMW aircraft magazine that illustrated two planes with the logo placed in the centre of their propellers, BMW recorded and published the following video to explain the actual origins of its logo:

So the first documented instance of the logo was actually in BMW's archives dated 1918 - way before the magazine was printed and was not based on propeller blades cutting through the sky.

Instead the BMW logo was actually based on the RAPP's original logo (the aircraft manufacturing company that eventually became BMW) alongside the national blue and white colours of Bavaria. When you see the two logos side by side you can identify the similarities in letter spacing and design.

Now if someone talks to you about the origins of BMW's logo and how it was based on the 1929 publication you can correct them. To add extra trivia you can also tell them it didn't first appear on a road vehicle until 1923 on BMW's R32.

Created by Service4Service, independent BMW specialists offering approved BMW service Derby in Derbyshire. With up to 60% off main dealer costs, every service includes free pick up, delivery, and car wash.

9 January 2013

Adobe CS2 Available for Free Download

Many people in the design community may already know about this but I thought I’d spread the word for those who fancy having a copy of Photoshop CS2 for free to learn the basics.

A friend of mine told me about it so I thought I’d do a bit of research and truth be told you can download Adobe’s Creative Suite 2 for free on their official website here: http://www.adobe.com/downloads/cs2_downloads/index.html. If you don’t know what you are doing with these files then I recommend you read through the installation guide first: http://download.adobe.com/pub/adobe/magic/creativesuite/CS2_EOL/MLTI/CS2_install_Win.pdf.

I can say from firsthand experience that I downloaded CS2 this evening via these links and obtained Photoshop and Imageready CS2 with Adobe Bridge chucked in of course. The serial key is provided on the download page so be sure to use that when it asks for one – worked fine for me! What is worth noting though is that CS2 is a package that dates back to 2005 so your operating system may or may not impact its functionality. I fortunately have a Windows Vista laptop which I installed it on successfully. Other operating systems may have different experiences.

There have been a number of blogs saying that Adobe has said that this is not a free download of CS2 (e.g. http://www.itworld.com/consumerization-it/334669/free-adobe-creative-suite-cs2-maybe-maybe-not), however, I can say with confidence that I have been able to use the software this afternoon and if you’re looking to get your hands on a copy for yourself, well you know where to find it. This whole thing is definitely beginning to sound like a scene from Tron Legacy when Sam Flynn gives away Encom’s new operating system for free:

30 November 2012

Proper BBQ by Tom Hayes

Crawling through Behance I decided to choose my new favourite London-based graphic designer for the first of a regular Friday feature I’m officially branding VisArt Friday where we will choose a favourite UK-based visual artist every week to share their work and why we like them. To kick off the first article in this brand new series we love the look of graphic designer Tom Hayes’ Proper BBQ branding.

There are several reasons as to why Proper BBQ has made its way into today’s VisArt Friday, one of which being the nostalgia you get, reminiscent of the stereotypical Old West, when looking at the font design and variety of textures it has been printed on.

Hayes has specifically targeted what he defined as “gentlemen” in his creative work and it has successfully captivated the men behind Inspiring Print. Perhaps it’s the masculinity associated with BBQs that has contributed to our undivided attention or maybe it’s the brilliant and simple design that we desire.

The mixture of metal, glass, twine and Hessian look and feel like very raw materials, which have been allowed to speak for themselves because of the very simplistic design approach utilising typography and border styles similar to the era they represent.

It is unclear whether or not these products are available to buy, as our online searches have been unsuccessful so far. One thing we’re certain of though is that these would be great sellers to BBQ blokes across the UK. It was only yesterday that BBC Radio 4 were discussing the stereotypes of men in the kitchen and that we’re more likely to buy ALL the gear involved with a cooking project because of our perfectionist nature compare to women who supposedly improvise.


Overall we massively enjoy the visual delights of Tom Hayes’ work here. The composition of the materials work nicely together with the simplistic design approach to create something that 21st Century cowboys of the barbeque world would be delighted to lasso off the shelf and into their kitchen cupboards.
To view Hayes’ Proper BBQ on Behance visit: http://www.behance.net/gallery/Proper-BBQ/3662161.

23 November 2012

This Year’s Christmas Wish List

This week the family have been asking the question that comes around once a year and that is “what would you like for Christmas?” As an amateur visual artist I can say that most of what I’ve been looking at has either been design or photography related so I’m going to share the three items I want the most this year.

Sorry to any young eyes reading this blog who believe that Santa will be bringing them their gifts this year. He doesn’t visit my house sadly so our parents get us presents instead :{P

Anywho here’s my three wants for the year, any of which I’d be ecstatic to receive:

Peleng 8mm Fisheye Lens

I’m a big fan of my Canon 1000D and have enjoyed taking photos with it for the past three years but I’ve recently wanted to do some cool wide angle shots at our local skate park. To get that cool effect that they show on the Extreme Sports channel I’ll need an extra wide lens like the Peleng Canon fit 8mm fisheye lens.

If I later decide to upgrade the camera to something more impressive like the 5D I’ll be able to film cool skate clips using this lens which will be great.

Current Price on Amazon: £198.00.

Wacom Bamboo Pen and Touch Graphics Tablet

For some time I’ve been drawing freehand with a good old fashion pen and paper and recently I’ve used a flatbed scanner to digitise my work just for personal enjoyment. I’ve now decided that for Christmas I’d like to receive a graphics tablet made by Wacom so that I can draw straight to PC.

I know many readers will be thinking why didn’t I choose the ones that are similar to an iPad yada yada. Reason 1 being they cost a lot more and reason 2 being I’d like to learn this way first as many professional digital artists have done this for years. After all I have a monitor in front of me to see what I am drawing.

Current Price on Amazon: £69.99.

Gig Posters Book

Last but not least is a book I’d love to get my grubby mitts on that will provide me with some inspiration for my own gig poster projects. The name of the book is Gig Posters: Rock Show Art of the 21st Century v.1.

I love the originality of the American gig posters and how they always seem far more impressive than the boring formulaic ones used for nightclub venues. I love it when a poster can make someone stop in their tracks and read on in awe. That’s what a poster should do!

Current Price on Amazon: £16.19.

I guess its fair to say that I don’t ask for a lot. For my last birthday I was asked what I wanted and I simply asked for the Jungle Book on DVD. Random I know! This may not be the expert graphic designer’s wish list of 2012, however, it is definitely similar to one of an amateur looking to learn.

26 October 2012

The Evernote Smart Notebook by Moleskine: An Honest Overview

I recently witnessed a graphic designer friend of mine purchasing what I personally deemed to be one of the most ridiculously overpriced ways of digitising paper format information. Introducing the Evernote Smart Notebook, created in collaboration between Evernote and Moleskine.

Don’t get me wrong, Evernote is a brilliant note taking platform. I use it on a daily basis to sync notes via the cloud to all of my devices which saves emailing individual pictures and corresponding notes using separate programmes. But as you’ll notice from my tone, I’m not a great believer in the benefits that Moleskine’s Smart Notebook provide.

This new “innovative” notebook is available to buy in both small (A6-A7 size) and medium (A5-A6 size) from $24.95 on Moleskine’s website - the innovation being that you can use a smartphone loaded with Evernote’s application to take a photo of your handwritten notes and illustrations. Sounds like something I was doing 5 years back with my Nokia N95 and a £1 notepad from my local high street. But wait! There’s more.

The pages within the book aren’t your regular ruled lines. They are dotted ruled lines, which according to Evernote accurately skews your work once the app has read the dot pattern so that you eliminate the problematic slanted shot of a page. The other version of the notebook also contains pages with dotted lines but as a grid pattern - more suitable for graphic designers.

Another supposed benefit of this book & app combo is the removal of shadows from the photos you take of the notebook, however, as a photographer myself I’m not convinced by this. First of all Evernote advises that “using your flash ensures that you’ll get the highest quality image” (http://blog.evernote.com/2012/08/24/the-new-evernote-smart-notebook-by-moleskine/) in which case you won’t get a shadow - you can even try this now by taking a snap of a word on a piece of paper with your smartphone. Secondly, the automatic removal of shadow, if true, is an amazing innovation as in my experience this is quite a lengthy Photoshop process, which has lead to me just re-taking photos. Hmm?

Last but not least is my favourite selling point: stickers! Yes that’s right you get stickers which allow quick tagging of your pages. All you have to do is stick one on the appropriate pages and your notes are categorised into the corresponding notebooks that you’ve registered each of the stickers to. But what do you do when your stickers run out is my question? Costly methinks when you could do this manually via the app.

So what are my final thoughts on the Evernote Smart Notebook? Well the upside is that you get 3 months of Evernote’s premium service which gives you a whopping 1GB upload allowance per month as well as a few other service related features. The downside is I don’t understand who this notebook is targeted at. Serious graphic designers and illustrators will have their methods of digitising their creative work using tablets, scanners, and a range of software suites. So who?

Give us your thoughts on Evernote’s Smart Notebook. A new age designer’s essential or a flash in the pan waste of money?

18 October 2012

Brilliant Ideas for Great Flyer Design

Flyers are a brilliant traditional print medium that has multiple uses, from wedding invitations to advertising. They can be printed on a range of different stocks to impress those receiving them including gloss, silk, and a variety of others, giving an attractive 2D design further depth.

There are some basic “rules” that should be learned before diving straight in and creating a flyer which are outlined in this article: “How to Design a Successful Promotional Flyer”. Once you’ve read that you can start getting creative and creating something completely original to suit the purpose of your flyer, be it for personal or business use.

In an attempt to inspire you before you begin putting pen to paper, we’ve sourced some really attractive and captivating flyer designs that you’re going to love. Read on and let us know what your favourites are.
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